New Practice

Entries tagged as ‘businessplan’

Visualizing the problem your solving

November 27, 2008 · Leave a Comment

If you haven’t already, you should check Jussi’s link back in the start of the course to Logic+Emotion.

When pitching, we should be able to communicate your (often complex) business idea within minutes. Pictures can be pretty efficient – at least in the school of economics we rarely practice the visual way of solving problems and explaining ideas.

Here are a few illustrations of what I mean by this (though there might well be more original ways of doing this). It might mean wireframes,  or flapboard scribbling, as long as you get the message out there : )

From last years course:

paperlion
Paperlion (the business idea was also a web based one) describing the different product/money flows.

deco1

deco2
Our approach on the same moneyflow/productflow issue.

deamcare
Dreamcare, business idea in a nutshell

Other examples were pretty hard to find – if you have good visualization examples, please share! Tripit has a nice comic book style going on, Zipiko relies on the list format and Mozillas USP is conveyed pretty effectively (scroll down). For more inspiration you could also visit Slideshares Business & Management section or the Events section, where you can find a lot of actual presentations held in different seminars/conferences/etc, some of them from startups in the same situation as you are.

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